DTK wheat field ad
Credited with the idea / concept of the ad, the
photo-edited tire and snow tracks.
I was not involved with production of this ad's layout. The
layout for this campaign was created by another artist. The
layout was a template derived from the campaign strategy
developed for a series of DTK ads.
The tagline was created by the agencies' owner and it
reads: "Create a better impression... with the power to
leave tracks". Much of the tag's impact is lost in the
translation to English.
Credited with the idea / concept of the ad, the
photo-edited tire and snow tracks.
I was not involved with production of this ad's layout. The
layout for this campaign was created by another artist. The
layout was a template derived from the campaign strategy
developed for a series of DTK ads.
The tagline was created by the agencies' owner and it
reads: "Create a better impression... with the power to
leave tracks". Much of the tag's impact is lost in the
translation to English.
